Hi everyone!  Well, I think its about that time.  For years i have been one of the guys behind the scenes making my clients advertising, catalogs, web sites shine with imagery and really have done it on a guerrilla approach at finding clients and booking new gigs.  I think it it is really time to ramp up the effort.  Its been a challenge to decide what to spend money on and how to make it happen.  The smart approach would be to write a marketing plan... which i have not done yet.  Time always seems to get in the way, busy traveling, shooting and delivering images... leaves me little time to find new clients.  Is it a catch 22 ;-)  I guess i happy to have work and would be happier to have bigger work!

So with this post is a commitment to write a marketing plan, create a new book, continue to do email marketing, send this first round of direct mail and probably a bunch more stuff, that i don't even know yet...cause my plans not done!  Wish me luck!

Some press printed cards to be mailed to some people, here we go!

directmail.jpg

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Comments
Carrie Hasson says: your work speaks for itself...the marketing will just help you speak to the right people :) (01.29.09 @ 11:43 AM)
Carrie Hasson says: your work speaks for itself...the marketing will just help you speak to the right people :) (01.29.09 @ 11:42 AM)
Chad Jarae says: I love it when a marketing plan comes together. Good luck this year Jay. I look forward to attending one of your workshops this year. (01.28.09 @ 03:28 PM)
Amanda Elkins says: All the luck in the world to you! Your work is beautiful! Congratulation. I am a fan! (01.28.09 @ 02:43 PM)
Shari Banes says: I soooo wish I could come to CA and take your stock photography workshop!! I LOVE yor approach to shooting and think it would be awesome to learn more from you as I dive deeper into commercial work this year! Maybe someday you will come to the East Coast... ;-) (01.28.09 @ 01:05 PM)
aaron says: Good luck Jay... there's no doubt you're going to rock it either way! (01.28.09 @ 11:21 AM)
Delphine says: wish you luck!!! ;) (01.28.09 @ 10:49 AM)